Convert Personal History Into Relational Capital

“Antoine Bernheim's admiration for the Italians who did everything to rescue French Jews from their oppressors dates back to this time. This personal memory will influence his view of the transalpine relationship for a long time. Although he doesn't always understand Italian business culture, Antoine Bernheim feels that he owes a debt to Italy.”

“At 27, Antoine Bernheim is hired by Pierre Wertheimer, Coco Chanel's partner and founder of the luxury group, to reorganize the Bourjois house in Paris. "A friend of my parents, by the way. . . " The future star of Lazard bank will spend four years working for Chanel's boss, Pierre Wertheimer.”