Engineer's Jacket Never Executive's Suit

"Wang Chuanfu likes to wear jackets in the company, which he calls “work clothes,” making him look no different from an ordinary engineer. He says it's more convenient to crawl around in the workshop, so this loose jacket is the most popular outfit among the senior management of BYD. When Wang Chuanfu, wearing his jacket and holding molds, walks into his office, he looks more like an engineer. In his office, piles of technical books are stacked up."

"or many years, including Wang Chuanfu himself, all senior managers and employees have been lining up in the big canteen to eat meals costing five yuan each. Wang Chuanfu never sits in first class; all company executives and staff travel in economy class on business trips just as usual."

"In 2008, Wang Chuanfu's salary was 2.65 million US dollars. But he and his wife and young children have always lived in a BYD dormitory, a two-bedroom apartment in Kuiyong Town, Longgang District, Shenzhen, which is no different from other engineers in the company. Wang Chuanfu clearly stated: “I am not interested in wealth.” After BYD went public, he simply distributed his 15% shareholding to more than twenty managers and engineers in the company. However, the outwardly calm and serene Wang Chuanfu is inherently "combative." After becoming the well-known "Battery King," Wang Chuanfu once said: "Having no competitors is so boring.""

"Therefore, people often talk about how Wang Chuanfu still lives in a two-bedroom, one-living room apartment in Kuiyong Town, Longgang District, Shenzhen, drives an old Lexus, and his only valuable possession is an Adidas sports watch, which accurately tells him whether BYD's global institutions are operating during the day or night. Wang Chuanfu is a low-profile person in the auto circle. For most people, the satisfaction derived from self-actualization far exceeds the modest personal enjoyment of "eating well and using good." This former farm boy from Wuwei County, Chaohu, Anhui, fears nothing more than mediocrity."