Konosuke Matsushita

Strategic Concepts & Mechanics

Risk DoctrineCourage to Retreat Over Reckless Advance

Competitive AdvantageAsia's Digital Gravity as Location Advantage

Cornerstone MoveSmall Fish Swallows Big Fish at Timing Inflection

Risk DoctrineSeventy Percent Victory Threshold

Relationship LeverageTen Generals Who Would Give an Arm

Signature MoveTwenty-Five Characters Before Every Decision

Signature MoveMeter-High Research Stacks Before Commitment

Cornerstone MoveNine-Filter Gauntlet Before Any Business

Strategic PatternInfrastructure Toll Booth Over Hit Products

Signature MoveFifty-Year Life Plan as Operating Calendar

Operating PrincipleThree-Hundred-Year Company Horizon

Decision FrameworkAspiration Before Vision Before Strategy

Strategic PatternNinety Percent Won Before Battle Begins

Capital StrategyBankrupt Audacity in Early Fundraising

Signature MoveTen-Person Teams with Daily Profit Closing

Signature MoveInstall Winning Habit Then Compound It

Cornerstone MoveInvention as Capital Creation Machine

Risk DoctrineLifebuoy Group Strategy Against Single-Point Failure

Primary Evidence

"In the hospital, he mostly spent his time reading and voraciously went through numerous books, including business books, history books, success stories of Carnegie, Rockefeller, Konosuke Matsushita, and Soichiro Honda. Among these, “The Art of War” by Sun Tzu and “Lanchester’s Laws” had the strongest influence."

Source:Son's Square Law (translated)

"Consumer electronics revolution─① Konosuke Matsushita (Panasonic), ② Masaru Ibuka & Akio Morita (Sony)"

Source:Son's Square Law (translated)

"Automotive revolution─① Kiichiro Toyoda (Toyota Motor Corporation), ② Yoshisuke Aikawa (Nissan Motor Corporation), ③ Soichiro Honda (Honda Motor Co., Ltd.) Every one of these leaders identified and capitalized on changes in “trends” at the time, resulting in rapid growth. In a 1997 article in “President,” Masayoshi Son expressed that if Konosuke Matsushita or Soichiro Honda were present today, they would also pursue the digital information industry, just like us."

Source:Son's Square Law (translated)

Appears In Volumes

Son's Square Law (translated)