Swedish Match
Strategic Concepts & Mechanics
Primary Evidence
"Articles Austin, K. L., “Ivar Kreuger’s Story in Light of Five Years,” The New York Times, Mar. 7, 1937. Barman, T. G., “Ivar Kreuger: His Life and Work,” The Atlantic Monthly, vol. 150, Aug. 1932, at 238-50. Blystone, Richard, “The Crash Heard ‘Round the World,’” The Associated Press, Oct. 29, 1979, AM Cycle. Cannon, Arthur M., “Kreuger, Genius and Swindler,” Journal of Accountancy, Sep. 1961, at 94. Childs, Marquis W., “Sweden: Where Capitalism is Controlled,” Harper’s Magazine, vol. 167, Nov. 1933, at 749. Citron, Bernhard, “America Sinks; Russia Rises,” Litter’s Living Age, Jun. 1932, at 315. Crum, W. L. and J. B. Hubbard, “Review of the First Quarter of 1932,” Review of Economic Statistics, vol. 14, May 15, 1932, at 66-73. Done, Kevin, “Swedish Match Strikes Back in Royal Style,” Financial Times, Mar. 31, 1987, at 6. Fane, Malachy, “The Swedish Juggler,” New Republic, vol. 71, Jul. 13, 1932, at 239. “Financial World Not Yet Sure What Kreuger Suicide Means,” Business Week, Mar. 19, 1932, at 5. Flesher, Dale L. and Tonya K. Flesher, “Ivar Kreuger’s Contribution to Financial Reporting,” Accounting Review, vol. 61, no. 3, Jul. 1986, at 421-34. Flynn, John T., “Kreuger: Another Holding Company Debacle,” New Republic, vol. 71, May 25, 1932. “Four Masters of Fraud,” Newsweek, vol. 49, Apr. 11, 1957, at 94. Galbraith, John Kenneth, “How to Become an International Swindler,” Reporter, vol. 16, Mar. 21, 1957, at 45. “German Matches; Strike a Light,” Economist, Jan. 22, 1983, at 66. Hertzberg, Sidney, “Aftermath of the Kreuger Crash,” Current History, vol. 39, Nov. 1933, at 239. Hertzberg, Sidney, “Ivar Kreuger’s Liabilities,” Current History, vol. 37, Nov. 1932, at 233. “High Finance: The House of Matches,” Time, vol. 46, Nov. 5, 1945, at 88. “Kreuger Finale,” Time, vol. 28, Jul. 13, 1936, at 66. Labaton, Stephen, “Archives of Business: A Rogues Gallery; Ivar Kreuger: Sweden’s Match King,” The New York Times, Dec. 7, 1986, sect. 3, at 23. Lambert, Richard, “Shady Dealings on the Grandest Scale,” Financial Times, Aug. 15, 1984, at 9. Lazar, Maria, “Is Kreuger Dead?,” Littell’s Living Age, vol. 344, Mar. 1933. Lebergott, Stanley, “The Shape of the Income Distribution,” American Economic Review, vol. 49, Jun. 1959, at 328. Lewinsohn, Richard, “Second Thoughts on Kreuger,” Littell’s Living Age, Jun. 1932, at 318. Lundberg, Erik, “The Rise and Fall of the Swedish Model,” Journal of Economic Literature, vol. 23, Mar. 1985, at 1. Lyons, Eugene, “Interviewing the Titans,” Saturday Review of Literature, vol. 18, Oct. 22, 1938, at 6. Marcosson, Isaac F., “An Interview with Ivar Kreuger,” Saturday Evening Post, Apr. 2, 1932, at 3-5. Marcosson, Isaac F., “The Match King,” Saturday Evening Post, Oct. 12, 1929, at 3-4. Marcosson, Isaac F., “The Swedish Recovery,” Saturday Evening Post, Feb. 22, 1936, at 23. “Matches: Cigarettes Light Way for Continued Diamond Profits,” Newsweek, vol. 7, Jun. 13, 1936, at 34. Olson, Alma Luise, “Kreuger is Called Victim of System,” The New York Times, Mar. 26, 1933, at 2. Picton, John, “The Death of the World’s Greatest Swindler,” Toronto Star, Aug. 21, 1988, at A0. Ross, Nancy L., “Yesterday’s Financial Failures, Today’s Successful Souvenirs,” Washington Post, Mar. 1, 1981, at F1. Rydbeck, Oscar, “Was Kreuger Crazy?,” Littell’s Living Age, Jun. 1932, at 321. Shaplen, Robert, “Annals of Crime: Kreuger - I,” New Yorker, vol. 35, Sep. 26, 1959, at 51. Shaplen, Robert, “Annals of Crime: Kreuger - II,” New Yorker, vol. 35, Oct. 3, 1959, at 108. Shaplen, Robert, “Annals of Crime: Kreuger - III,” New Yorker, vol. 35, Oct. 10, 1959, at 51. Simons, Rodger L., “The Garden of Sweden,” North American Review, vol. 238, Nov. 1938, at 414. Smith, Geoffrey, “The Legacy of Ivar Kreuger,” Forbes, vol. 136, Dec. 2, 1985, at 143. Soloveychik, George, “The Tragedy of Ivar Kreuger,” Nineteenth Century, vol. 111, Apr. 1932, at 421. “Swedish Stockmarket; Too Hot to Handle,” Economist, Apr. 30, 1983, at 106. Taylor, J. R., “Some Antecedents of the Securities and Exchange Commission,” Accounting Review, vol. 16, Jun. 1941. “The Diamond Match Co.,” Fortune, vol. 19, May 1939. “The Kreuger Case Again,” New Republic, vol. 73, Jan. 25, 1933, at 284. “The Kreuger Saga,” Littell’s Living Age, vol. 355, Feb. 1939. “The Passing of Ivar Kreuger,” Literary Digest, Mar. 26, 1932, at 56. “The Week,” New Republic, Mar. 23, 1932, at 1. “The World Over,” Littell’s Living Age, vol. 342, May 1932, at 189. Thompson, Howard and Anita Gates, “Movies: Critics’ Choice,” The New York Times, Dec. 5, 1999, at 6. Thompson, Ralph, “Sweden’s Losses in Kreuger Crash,” Current History, vol. 36, Jul. 1932, at 501. Thompson, Ralph, “The Unfolding of the Kreuger Scandal,” Current History, vol. 36, Jun. 1932, at 361. Unstad, Lyder L., “Sweden: The Middle Way,” American Economic Review, vol. 26, Jun. 1936, at 304. Visser, W. A., “Who was Ivar Kreuger?,” Christian Century, vol. 49, May 11, 1932, at 617. Webb, Sara, “Stora Offers 541 M Pounds for Swedish Match,” Financial Times, Mar. 10, 1988, at 48. “Why the House of Kreuger Fell,” Literary Digest, vol. 115, Feb. 4, 1933, at 40. Whyte, Frederic, “An Interpretation of Ivar Kreuger,” Contemporary Review, vol. 143, Apr. 1933, at 465. Winkler, Max, “Playing with Matches,” in Foreign Bonds: An Autopsy, (Beard Books, 1999), at 93-103. Winterich, John T., “Swindler Extraordinary,” Saturday Review, vol. 40, Feb. 2, 1957, at 20. “World’s Greatest Swindler,” Time, vol. 69, Jan. 28, 1957, at 106. Wuorinen, John H., “Kreuger’s Vanished Millions,” Current History, vol. 26, May 1932, at 241. Zeff, Stephen A., “How the US Accounting Profession Got Where It is Today: Part I,” Accounting Horizons, vol. 17, no. 3, Sep. 2003, at 189-205."
"Ivar devised a more elegant solution to this problem. It was an ingenious piece of financial engineering that would survive the test of time. Ivar decided to introduce a new type of security, which he called a “B Share.” Ivar began with Swedish Match. He divided its common shares into two classes. Each class would have the same claim to dividends and profits, but the B Share would carry only 1/1000 of a vote, compared to one vote for each A Share. It was a simple, but profound, insight. B Shares could be sold to investors without affecting control.20 Ivar could double the size of his capital, while diluting his control by just a fraction of a percent."
"Procuritas, as he named his company, made deals worth several billion kronor between 1986 and 1990. The biggest—and worst—was the purchase of the match and tobacco company Swedish Match from the forestry company Stora. Together with a couple of other financial players, they bought the company out from the stock exchange in 1989. – We made all the classic mistakes; we paid too much, we borrowed too much, and we assumed we could quickly sell several of the subsidiaries—lighters, matches, and razor blades—to get money and pay off part of the debt. The forecasts were derailed by the Gulf Crisis, when Iraq invaded Kuwait. Business came to an abrupt halt, nothing could be sold, interest costs accumulated. The other owners wanted out and “we were too small to decide, so we were forced to sell too early; otherwise, it could have turned out well,” Mikael recalls. After that, he was more cautious about leveraging the companies. In this way, he differed from his successors."
"Volvo’s then-CEO PG Gyllenhammar, who for many years was considered Sweden’s most powerful person, was one of those who bought into this reasoning. Among other things, he added the food company Procordia and the pharmaceutical company Pharmacia to his automobile business. A group like the forestry company Stora owned Swedish Match, which in turn not only produced matches, but also building materials, flooring, cardboard, and machines for fish gutting. Nokia manufactured such diverse products as televisions and rubber boots."