Risk Doctrine1 book · 2 highlights

Growth Skepticism as Discipline

Books Teaching This Pattern

Evidence

Becoming Trader Joe by Joe Coulombe — book cover

Becoming Trader Joe

Joe Coulombe · 2 highlights

  1. “Growth for the sake of growth still troubles me. It seems unnatural, even perverted.”

  2. “That’s something to be remembered in this distribution discussion: we were not dealing with a static problem. The company was growing 20 percent per year (doubling every 3.6 years). And the more efficacious the distribution program became, the more our sales increased.”

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