Signature Move1 book · 2 highlights

No Secretaries No Secrets Policy

Books Teaching This Pattern

Evidence

Becoming Trader Joe by Joe Coulombe — book cover

Becoming Trader Joe

Joe Coulombe · 2 highlights

  1. “No Place for Secrets People like secrets, because secrets bring power. Consider the priests of ancient Greece who kept the secret of pi. This is one reason I never had a secretary. When I found “executive secretaries” in the various companies I took over after leaving Trader Joe’s, I got rid of them. They hold too many secrets and are actively interested in augmenting their inventory.”

  2. “From the beginning, thanks to Ortega y Gasset, I’ve been aware of the need to sell everybody. That’s why, throughout my career, my policy has been full disclosure to employees about the true state of our affairs, almost to the point of imprudence.”

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