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Baruch

Strategic Concepts & Mechanics

Decision FrameworkFacts Then Decision Then Action — No Faltering
Capital StrategyPlow Cash Back Into Acreage
Strategic PatternCapability as the Product
Signature MoveWindows of the Mind Not Product Lists
Relationship LeverageNegotiate From Their Chair First
Decision FrameworkSmall Solution Scaled to Big Problem
Cornerstone MoveOne Building Block Then Mosaic Outward
Cornerstone MoveStock From His Own Hide to Hook the Best Fish
Signature MoveOutwork Them Past Midnight
Signature MoveLet Fresh Ideas Prove Themselves Before Shooting
Operating PrincipleFifty-Foot Rope for Thirty-Foot Drowning
Signature MoveGrab Authority or Lose It
Relationship LeverageAble Men Inside Bad Systems
Operating PrincipleCapital From Self-Denial Alone
Signature MoveEmotional Quarantine Before Every Decision
Decision FrameworkCrowd Madness as Readable Signal
Cornerstone MoveFacts First, Then Ride the Current
Strategic PatternSupply and Demand Over Government Control
Risk DoctrineTwo and Two Still Make Four
Signature MoveDecide Then Act Instantly, No Wobbling
Cornerstone MoveCommittee of One Dictator Authority
Signature MoveSell Too Soon, Buy Too Late
Signature MoveReduce Commitments When Doubtful

Primary Evidence

"The decision dictated the action—that final step which according to Baruch is where most men falter; even when they've decided on the right course they can't seem to prod themselves into taking that deep breath and plunging in."

Source:Someone Has to Make It Happen; The Inside Story of Tex Thornton, the Man Who Built Litton Industries

"Swope kept a joint brokerage account with John Hertz, the Yellow Cab and car rental magnate; with Albert D. Lasker, the advertising man; and with Baruch."

Source:Bernard Baruch

"Ludwig von Mises, a professor of the Austrian school, prescribed a first step of financing as much of the cost of a war as possible out of taxes, thereby reducing civilian consumption and expanding the purchasing power of the Army and the Navy. Since incomes would suffer and the demand for civilian goods would decline, businessmen would spontaneously converge on the growth market of armaments. Baruch had always said that voluntary conversion would be too slow. Von Mises countered that if prices were allowed to run their course, sizable profits would accrue to the firms that converted fastest. For that reason, he maintained, conversion would be lightning fast, and production would soar. Because business would be governed by market forces, no government planning apparatus would have to be built (except to ensure that the government itself knew what it wanted), and if the war were financed by savings and taxes, there would be little or no inflation."

Source:Bernard Baruch

Appears In Volumes