Heinrich Thyssen-Bornemisza
Strategic Concepts & Mechanics
Primary Evidence
"what my great-grandfather was trying to do was to prepare his children to lead the industrial revolution that had started in England more than half a century earlier, and which Germany was just beginning to enter at that time. In 1861, at the age of nineteen, and after his time at Karlsruhe, Grandfather August enrolled in the Higher Institute of Commerce of Antwerp, a center founded in 1852 that was prestigious worldwide. It was there that he acquired a solid education in both European and world economics, and where he specialized in business administration."
"His main ambition was always the development of his businesses and the German industry in general. His primary goal was the country's economy: as proof of this, there is his request to the German government to secure French iron ore and Ukrainian raw materials."
"a sister of my grandfather, with a young man from the Bicheroux family, renowned entrepreneurs in the German industry of the time, gave my grandfather the chance to lay the symbolic first stone of the Thyssen empire, by partnering with his brother-in-law’s family to create, in 1867, a steel rolling company under the name Thyssen Foussol & Co., of which he would be the commercial director. It was three intense years in which he worked eighteen hours a day, seven days a week, clearly showing that his tenacity knew no bounds. It was there that he adopted the motto of his life “If I rest, I rust”."
"I have always been a very tenacious man, but above all, I have been true to myself in making and deciding at all times what I have wanted. Additionally, I am very intuitive, although my intuition always involves deep reflection, never improvisation. However, I have neither had nor ever had a cohort of advisers: in my decisions, I am sufficient and more than enough because I consider myself the best adviser to myself."
"In 1871, my grandfather resigned from his position as director, sold his share of the company to the Bicheroux, and founded his own in Duisburg, and then in Styrum, near Mülheim, because its geographical location was ideal. He created the Thyssen & Co. rolling mill, where, with five furnaces and a strip rolling mill, he employed about seventy people. The company was located on the grounds of an old farm and the barn was initially used as the main building. In the first year, he managed to manufacture three thousand tons of product, and very soon, after incorporating steel into his production, he began to exploit iron mines and foundries."
""You should have another child, because in the three that you have given me so far, I cannot see my true heir, the descendant who can one day take over the business." In the end, and with the help of mustard, which my mother had relied on to avoid getting pregnant, my grandfather August got his way."
"In the emblem or shield of the Thyssens, this maxim stands out: "La vertu surpasse la richesse" (Virtue surpasses wealth)."
"what my grandfather had very clear when he repeated time and again: "Wenn Ich rasten Ich rosten" ("If I rest, I rust")."
"At twenty-three years old—the same age I was when I took over my father's business—my grandfather, convinced that the future and fortune were in the steel industry, founded the Thyssen empire, starting with twenty thousand dollars that he borrowed from his father and about seventy workers, and grew to have commercial interests on all five continents."