Entity Dossier
entity

Massachusetts Institute of Technology

Strategic Concepts & Mechanics

Identity & CultureSeven Months That Divide a Life
Strategic PatternTechnological Inflection Points Level the Field
Identity & CultureProducts of Tradition Yet Disloyal Subjects
Identity & CultureSetback Culture Not Failure Culture
Cornerstone MoveFix the Process on the Factory Floor First
Cornerstone MoveFury Into Reverse-Logic Career Bets
Competitive AdvantageWartime Childhood as Resilience Forge
Signature MoveOne Week Maximum on Psychological Setbacks
Signature MoveNever Accept the Chinese Overseas Default Path
Operating PrincipleMaster Professors Make Profound Things Simple
Signature MoveSeek the Youngest Hungriest Company
Decision FrameworkOne Dollar More Changed Everything
Cornerstone MoveSelf-Teach Past the Experts Then Publish
Strategic PatternSemiconductor Optimism as Naming Doctrine
Signature MoveSponge Year Before Specialization
Cornerstone MoveSystem-in-Play Over Standalone Toys
Relationship LeverageFans as Co-Developing Partners
Identity & CultureOwner as Idea Guardian Not Operator
Risk DoctrineCrisis of Belief Before Crisis of Cash
Competitive AdvantageQuality as Inherited Loyalty Engine
Operating PrincipleReinterpret the Idea—Never Replace It
Cornerstone MoveBurn the Wood, Bet the Brick
Strategic PatternDepth Before Breadth in a Single Idea
Signature MoveSell It Yourself or They'll Misunderstand It
Signature MoveSelf-Financing as Independence Doctrine
Signature MoveNo Orders—Figure It Out Yourself
Cornerstone MoveProgram the Brick Into the Computer Age
Cornerstone MoveAmputate the Empire to Save the Idea
Signature MoveGet On Your Knees to See Like a Child
Signature MoveNever Claim a Country of Origin

Primary Evidence

"Under these circumstances, my parents decided to send me overseas. My third uncle, Mr. Zhang Sihou, was then a professor at Northeastern University in Boston, and he chose for me to apply to Harvard University. Why choose Harvard? First, Harvard is a world-famous institution; second, Harvard is in Boston, and my third uncle could look after me nearby. But Boston also had another world-famous school, one that specialized in science and engineering: the Massachusetts Institute of Technology. Why, after my father had clearly told my third uncle that I was going to study science and engineering, did my third uncle still not choose MIT for me? About this, I later asked my third uncle. He smiled and said, “The you I knew was the you at Nankai in Chongqing, when you loved the humanities. Later I heard you wanted to study business. It wasn’t until you got to Hong Kong that I heard you wanted to study science and engineering. I thought you should have time to gradually establish your own interests. Rather than rush you into the very specialized MIT, it would be better to let you have a buffer period at Harvard. Besides, Harvard’s science and engineering are also top-notch—it’s just not as specialized as MIT.”"

Source:Autobiography of Morris Chang: Volume 1, 1931-1964

"As if there were some force arranging things in the dark, Mr. Morris Chang’s third uncle, with foresight, first chose a year at Harvard for him, rather than immediately entering the Massachusetts Institute of Technology, which most directly matched his specialty. In his year at Harvard, he immersed himself almost in all directions in Western civilization: from Homer, Milton, Shakespeare, Hemingway, Austen, and Shaw, to Churchill’s World War II memoirs and the speeches of successive U.S. presidents; at the same time he subscribed to major American newspapers and periodicals, listened to music, watched theater, visited museums, attended ball games and dances, and made American friends."

Source:Autobiography of Morris Chang: Volume 1, 1931-1964

"At nineteen I entered the Massachusetts Institute of Technology, where I learned my livelihood skills at the highest institution"

Source:Autobiography of Morris Chang: Volume 1, 1931-1964

"Kjeld Kirk had managed nearly to tenfold LEGO’s revenue without abandoning LEGO’s core idea. Under his leadership, the company expanded the range of LEGO products, while delving even deeper into the product idea itself, among other things by collaborating with psychologists and experts in children’s play. For example, in 1989, Seymour Papert was appointed LEGO Professor of Learning Research at the Massachusetts Institute of Technology, and LEGO Futura—the LEGO development division—opened an office near MIT. Papert had developed an educational theory he called “constructionism.” According to the theory, learning is particularly successful when children are engaged in constructing something they enjoy making, such as a sandcastle, a poem, a machine, a story, a computer program, or a song. Equally importantly, Papert collaborated with LEGO on a programming language that allowed children to control the things they built with LEGO elements and program them to move and respond to, for example, light. The personal computer had made its way into homes, and with it came computer games, which increasingly captured children’s playtime. For Kjeld Kirk, it became crucial for LEGO to take a new evolutionary step. His father had moved LEGO from wood to plastic. Now Kjeld Kirk saw it as his task to elevate LEGO from physical building blocks to digital bytes. The question was just how."

Source:Lego - The Danish Management Canon, 3

Appears In Volumes