Entity Dossier
entity

Omnicorp

Strategic Concepts & Mechanics

Relationship LeveragePay Consultants to Open Doors
Signature MoveGood Cop While Gibbs Plays Bad Cop
Competitive AdvantageMonopoly Infrastructure as Chokepoint
Capital StrategyHidden Cost of Frivolous Spending
Cornerstone MoveSell Before the Floor, Buy the Next Thing
Signature MoveNever Consider Failure as a Possible Outcome
Risk DoctrineBrierley's Bluff-Bid Brinkmanship Lesson
Cornerstone MovePhone Call to the Top, Then Show Up Anyway
Signature MoveStagger Contracts to Break Supplier Cartels
Cornerstone MoveExclusive Rights as Subscriber Magnet
Signature MoveResign from Everything When Time Becomes the Priority
Signature MoveCut-Throat Competition Even at the Dinner Table
Decision FrameworkRide Winners, Cut Losers at Ten Percent
Identity & CulturePhone Stops Ringing Test of Friendship
Strategic PatternState Broadcaster Arrogance as Opening
Operating PrincipleLucky Timing as Honest Accounting
Capital StrategySubscriber Economics Over Advertising
Risk DoctrineAnimal Intuition to Exit

Primary Evidence

"Nothing captured the headlines like the big companies. Brierley’s, Omnicorp, Judge Corp, Equiticorp and Chase were familiar corporate names."

Source:No Limits: How Craig Heatley Became a Top New Zealand Entrepreneur

"Sometimes, the corporations created their own opportunities. Omnicorp was symbolic of the time. It was New Zealand’s largest public float when it listed in 1985, with its three major shareholders being Equiticorp and Chase Corporation, each with a 20 per cent stake, and Rainbow Corporation with 15 per cent. The remaining 45 per cent sold to the public. Its directors were Heatley, Allan Hawkins, Peter Francis and Colin Reynolds. The names of the directors and the shareholding by their respective companies were all that Omnicorp had to its name besides its issued capital of $50 million. It had no other assets and no stated raison d’être except to allow its three major shareholders to make investments they could not make individually. Although it was not said publicly at the time, the main shareholders were interested in acquiring Fletcher Challenge if they could. It never happened. But whatever its intentions, or lack of them, investors flocked and its 50c shares went straight to $1.50 on listing."

Source:No Limits: How Craig Heatley Became a Top New Zealand Entrepreneur

"Heatley thinks Hawkins was fixated on controlling companies in which he had an interest. ‘Why else would he want to pay a 300 per cent premium for cash? Whereas I was thinking, Where do you ever see this—you buy something for 50c and someone offers you $1.50 for it five minutes later? So I said, “Right, sold.” It not only gave us profit but all the money back that we had put in. It was a great day for us.’ A year after its listing, Omnicorp’s purposeless nature seemed more obvious and more troubling. *The Evening Post* quoted Chase Corporation’s Peter Francis as conceding that the other commitments of Omnicorp’s directors had made it difficult to find time to make investment decisions.[1](private://read/01jectdbce729daxqkxt7cbe8r/#mn5)"

Source:No Limits: How Craig Heatley Became a Top New Zealand Entrepreneur

"He was enjoying himself now. Both the company’s wealth and his own were increasing rapidly. He was building the secure personal financial base that, as a child, he had not had. Single deals, like getting in and out of Omnicorp, were making more money than all Rainbow’s leisure activities put together. This was far easier, and more fun."

Source:No Limits: How Craig Heatley Became a Top New Zealand Entrepreneur

Appears In Volumes