Yankees
Strategic Concepts & Mechanics
Primary Evidence
"I. Family Matters 1. Fall in love and get married ☑ 2. Have a healthy son ☑ 3. Have a healthy daughter ☑ 4. Take care of mother/ father ☑ 5. Take care of in-laws ☑ 6. Take care of extended family ☑ 7. Have grandchildren ❒ 8. Have great-grandchildren ❒ 9. Leave trusts for family members ☑ 10. Leave all financial matters in great shape for family members upon passing on ❒ 11. Have children become individuals and self-actualized staying loving within the family ☑ II. Financial Matters 12. Pay off college debts ☑ 13. Net worth of ten million dollars, after taxes ☑ 14. Net worth of one hundred million dollars, after taxes ☑ 15. Net worth of one billion dollars, after taxes ❒ 16. Zero personal debt for family ☑ 17. Make ten million dollars on an outside investment ☑ 18. Become a partner in a venture capital fund ☑ 19. Create one billion dollars in value with an outside investment ❒ 20. Start a company and sell it ☑ 21. Conduct an IPO on a company I founded ☑ 22. Create world’s largest media company ☑ III. Possessions 23. Own a beach home that stays in family ☑ 24. Own a jet ☑ 25. Own a yacht ☑ 26. Own a convertible Porsche or Mercedes Benz ☑ 27. Own a mountain home that stays in the family ❒ 28. Own a great piece of art ☑ 29. Own a great personal collection of watches ☑ 30. Own a Ferrari ☑ 31. Restore an antique auto ☑ 32. Own a restaurant or club ☑ 33. Support someone who makes a great breakthrough in science or art ❒ IV. Charities 34. Change someone’s life via a charity ☑ 35. Give one million dollars to Georgetown University/ sit on Board ☑ 36. Major impact on a children’s charity ☑ 37. Start a family charity foundation ☑ 38. Give away one hundred million dollars in lifetime ❒ 39. Have a building/ perpetual memorial named after the family ☑ V. Sports 40. Own a sports franchise (basketball, hockey or football) ☑ 41. Win a world championship ❒ 42. Attend a Superbowl with Dolphins or Redskins ☑ 43. Attend a Final Four with Georgetown ☑ 44. Attend a World Series with Yankees ☑ 45. Meet Mickey Mantle ☑ 46. Catch a foul ☑ 46. Catch a foul ball ☑ 47. Go to an NBAAII-Star ☑ 47. Go to an NBA All-Star Game ☑ 48. Go to an NBA Draft ☑ 49. Go to an NHL All-Star ☑ 49. Go to an NHL All-Star Game ☑ 50. Go to a Capitals Stanley Cup game ☑ 51. Go to Olympics ☑ 52. Play Augusta ☑ 53. Play Pebble ☑ 53. Play Pebble Beach ☑ 54. Play Cypress Point ☑ 55. Play St. Andrews ❒ 56. Go to Ryder ☑ 56. Go to Ryder Cup ☑ 57. Go to US Open Golf ☑ 57. Go to US Open Golf Tourney ☑ 58. Go to World Cup ❒ 59. Get a hole-in-one ❒ 60. Play in a celebrity golf tournament ☑ 61. Go to a US Open Tennis ☑ 61. Go to a US Open Tennis Final ☑ 62. Go to baseball All-Star Game ☑ 63. Go to a Fantasy Camp ☑ 64. Shoot baskets at Madison Square Garden or Boston Garden ☑ 65. Go one-on-one with Michael Jordan ☑ VI. Travel 66. Go to Greece ☑ 67. Go to Italy ☑ 68. Go to Israel/ Jerusalem ☑ 69. Go to ☑ 69. Go to Hawaii ☑ 70. Go on safari to Africa ❒ 71. Go to London ☑ 72. Go to ☑ 72. Go to Paris ☑ 73. Go to Australia ☑ 74. Sail thru Caribbean ☑ 75. Sail thru Mediterranean ☑ 76. Go to ☑ 76. Go to China ☑ 77. Go to Brazil ☑ 78. Go to Alaska ☑ 79. Go to Egypt ☑ 80. Go to Bali ❒ 81. Go to Tahiti ❒ VII. Stuff 82. Be on cover of a magazine ☑ 83. Produce a TV show ☑ 83. Produce a TV show ☑ 84. Go into outerspace ❒ 85. Write a book ☑ 86. Invent a boardgame ☑ 87. Make a movie ☑ 88. Win a Grammy/ Oscar/ Tony/ Emmy Award ☑ 89. Swim with dolphins ☑ 90. Swim with Great White sharks ❒ 91. Get an honorary degree ☑ 92. Hold elective ☑ 92. Hold elective office ☑ 93. Go to White House/ Meet President ☑ 94. Advise a foreign government ☑ 95. Live overseas for one year ❒ 96. Go to Oscar ceremonies ☑ 97. Go to MTV Awards ☑ 97. Go to MTV Awards Show ❒ 98. See the Rolling Stones ❒ 99. See the Who ☑ 100. Take a year sabbatical ❒ 101. Sail around the world with family ❒ Appendix B The Happiness Questionnaire 1. Describe when or where you are most happy. 2. Would the people that know you best—family, friends, coworkers—describe you as a happy person? 3. Do you consider yourself happy . . . a. All of the time b. Most of the time c. Some of the time d. Never? 4. Have you ever compiled a list of your life’s goals? 5. If you haven’t, do you have in mind a rough list of your life’s goals? 6. If you have a list in mind, please share some of your most important life’s goals—those you may have already achieved or those you’re still striving toward. You can list as few as 2 or as many as 10. 7. Are you on track to accomplish your goals? 8. On a scale of 1-10, with 1 being “not important,” and 10 being “extremely important,” how important is it that you achieve most of your life’s goals? 9. Has there ever been a moment in your life—a health scare, the death of a loved one, a sudden crisis, an unexpected opportunity—when your assessment of your life’s goals changed in an instant? 10. If yes, describe the event in fewer than 20 words. 11. Many people operate within multiple communities simultaneously. We have face-to-face contact with family, friends we see often, the co-workers we see every day. We are active participants in organizations, forums, churches and synagogues, teams, community associations, alumni groups, political entities. We participate within virtual communities and networks such as Facebook. Starting with family, friends, and co-workers, list some of the communities in which you are an active participant. You can list as many as 10. 12. Do you believe you participate in more communities of interest than the average person, fewer than the average person, or about the same as the average person? 13. On a 1-10 scale, with 1 being “not important,” and 10 being “extremely important,” how important is it to your sense of happiness that you participate in such communities? 14. Personal expression can take many forms, from writing a diary to publishing a blog; from being an artist to having unique ways of expressing your individuality. List some of your outlets for personal expression. You can list as few as 2 or as many as 10. 15. On a 1-10 scale, with 1 being “not important,” and 10 being “extremely important,” how important is it to your sense of happiness that you have one or more outlets for your personal expression? 16. Daily life is busy, and sometimes it is hard to reflect on things that bring us happiness—whether it is the company of our family or friends, or something as simple as a nice day, a beautiful sunset. Do you consider yourself able to reflect on things that bring you happiness . . . a. All of the time b. Most of the time c. Some of the time d. Never? 17. On a 1-10 scale, with 1 being “not important,” and 10 being “extremely important,” how important is it to be able to step back and reflect on, or show gratitude for, things that make you happy? 18. On a 1-10 scale, with 1 being “not very much,” and 10 being “a great deal,” how much do you “give back to society,” either through charitable contributions or through volunteering your time? 19. On a 1-10 scale, with 1 being “not important,” and 10 being “extremely important,” how important is it to your sense of happiness that you “give back to society”? 20. Some people believe that they have a higher calling, or that there is a higher purpose to their lives, whether it’s the job they do, or the activities they participate in within their community, or in their responsibilities to others. Do you have a sense that there is a higher purpose to your life? 21. If yes, describe your higher calling, or your higher purpose in life, in fewer than 20 words. 22. On a 1-10 scale, with 1 being “not important,” and 10 being “extremely important,” how important is it to your sense of happiness that you feel you have some kind of higher purpose in life? 23. What makes you happy? You can list as few as 2 conditions, ingredients, or factors, or as many as 10. 24. Are you male or female? 25. What is your age? 26. Optional: Is your annual income: a. Under $ 50,000 b. Between $ 50,000 and $ 100,000 c. More than $ 100,000 Index A Access Hollywood Across the River and into the Trees advertising revenues Advertising.com AIDs AIM Fight airplane flight Alcoholics Anonymous Alcorn, Allan"
"I ask managers (whose intuition and judgment we trust, or they wouldn’t be managers) to pose themselves three fundamental hypothetical situations when they are hiring. Situation 1: Think of someone you know well (a spouse, best friend, parent, sibling) who has an uncanny gift for judging character. If this person were on a jury, he or she could take one look at the defendant and almost always render a correct verdict. For me that someone is my wife, Audrey, who is eerily adept at reading character and integrity and who, in a flash, can almost always tell if what you see is what you get. So the first check is to imagine that you have invited the prospective employee to your home for dinner with your judge of character. The three of you discuss many things over a two-hour dinner. When the prospect leaves and the door closes behind him or her, what will be the first thing your character judge says? “What the hell are you thinking?” Or, “Hire that person immediately!” For judges of character, there is no such thing as the color gray. Situation 2: Imagine your keenest rival in business—if you’re the Yankees, say, then it’s the Red Sox. Then imagine that the day you make a job offer to a prospect, he or she calls you back and says, “Thanks, but I just got a great offer from the Red Sox and I’m taking the job with them.” Is your immediate reaction “Shit, we blew it!” Or, “Whew, we’ve dodged a bullet!” Ask yourself."