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Zhang Zhongmou

Strategic Concepts & Mechanics

Identity & CultureSeven Months That Divide a Life
Strategic PatternTechnological Inflection Points Level the Field
Identity & CultureProducts of Tradition Yet Disloyal Subjects
Identity & CultureSetback Culture Not Failure Culture
Cornerstone MoveFix the Process on the Factory Floor First
Cornerstone MoveFury Into Reverse-Logic Career Bets
Competitive AdvantageWartime Childhood as Resilience Forge
Signature MoveOne Week Maximum on Psychological Setbacks
Signature MoveNever Accept the Chinese Overseas Default Path
Operating PrincipleMaster Professors Make Profound Things Simple
Signature MoveSeek the Youngest Hungriest Company
Decision FrameworkOne Dollar More Changed Everything
Cornerstone MoveSelf-Teach Past the Experts Then Publish
Strategic PatternSemiconductor Optimism as Naming Doctrine
Signature MoveSponge Year Before Specialization

Primary Evidence

"Schumpeter’s words can indeed be borne out by Taiwan’s economic development over the past half century. Mr. Wang Yung-ching of the Formosa Plastics Group represents the takeoff era’s need to pay attention to every detail of management; Mr. Zhang Zhongmou of TSMC represents the grand strategy and outstanding talent displayed in the high-tech era."

Source:Autobiography of Morris Chang: Volume 1, 1931-1964

"As a successful entrepreneur, Mr. Zhang Zhongmou has throngs of followers and a single call brings many responses; but as a thinker, he is still somewhat lonely. He does not craft a gentle tone to express his negations, nor does he use arm-in-arm familiarity or buddy-buddy tactics to soften his rules. Thus, as one journalist put it, this man once looked up to by all of society is, in fact, out of step with society: “I know many people don’t like me.” This is his sincere self-assessment, yet he does not intend to change anything."

Source:Autobiography of Morris Chang: Volume 1, 1931-1964

"Is it “easy to know but hard to do,” or “hard to know but easy to do”? I think that as a man of action, Mr. Zhang Zhongmou actually leans toward “hard to know but easy to do,”"

Source:Autobiography of Morris Chang: Volume 1, 1931-1964

"Pursuing practical results in modern high-tech enterprises is, of course, related to innovation; therefore, what necessarily follows close behind the pragmatic philosophy is the philosophy of innovation. Without innovation, one is eliminated immediately—there can be no results to speak of. In this autobiography there is a passage describing the Sylvania company, where Mr. Zhang Zhongmou once served with great enthusiasm. Because the leadership of the semiconductor division stagnated and grew complacent, it ultimately declined. The scene in which Mr. Zhang went to inspect the instruments and equipment to be sold is quite affecting."

Source:Autobiography of Morris Chang: Volume 1, 1931-1964

Appears In Volumes