Decision Framework1 book · 3 highlights

Entrepreneurial Intuition Over Analysis

Books Teaching This Pattern

Evidence

With eyes on the path (translated) by Gustaf Douglas — book cover

With eyes on the path (translated)

Gustaf Douglas · 3 highlights

  1. “Over the years, I have gained both a little and a lot of respect for money. They can be measured in so many different ways, such as in purchasing power and the power to decide over others, or in the ability to invest in one's own and others' projects and dreams. I find it so incredibly easy—perhaps too easy—to identify with and be captivated by the enthusiasm of entrepreneurs. It gives me a fantastic recharge of positive energy that can multiply the strength and desire to strive, almost like the creative intoxication of an artist. It becomes an emotional engagement that sometimes carries me beyond rational calculation and can drive me to tears of joy when a breakthrough in a project at a company is a fact, but also to anxiety when I've made the wrong investment.”

  2. “Entrepreneurial activity and new technology are interconnected. As an entrepreneur, you always feel a bit odd, perhaps a little distrusted at times, because you do not contribute to the daily routine that everyone knows provides secure money. But the entrepreneurial spirit thrives in a mix of threats, opportunities, and an intuitive assessment of the situation: Now is the time to invest! As an owner, you must believe that it will work out, be passionately supportive, and send out secure and positive signals to the entrepreneur. At the same time, as an owner, you must remember that it involves risk if many people work solely on the future, as they may distance themselves from the company's culture. Empathy and experience are again required to achieve a sensible balance.”

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