Signature Move1 book · 1 highlight
Morning-Shift Work, First-Round-Only Socializing
Books Teaching This Pattern
Evidence

Itochu - The Strongest Merchant Beyond the Zaibatsu Corporations
野地秩嘉 · 1 highlights
““In South Korea, Samsung has something called the ‘119 Campaign.’ When employees socialize, it’s only for the first round of drinks. Only one type of alcoholic drink is allowed. And everything is done by 9 p.m. In Korea, mixing soju and beer is sometimes called a “bomb.” What it means to “stick to one kind of alcohol” is basically: don’t mix drinks. At our company, we rarely mix drinks, so we decided that social gatherings would only go as far as the first round, and end by 10 p.m.”
Related Patterns
Strategic PatternMeiji Deregulation as Merchant LiberationSignature MoveFuneral-Altar Vows as Policy TriggersSignature MoveRice-in-Suitcase Executive VisitsSignature MoveLive-In-Store Communal DedicationCapital StrategyRaw Silk Era Export DependencyStrategic PatternGradual Declaration, Not Bold Promises