Schwerpunkt Is a Focusing Concept, Not a Goal
Books Teaching This Pattern
Evidence

Certain to Win
Chet Richards · 4 highlights
“Schwerpunkt: Summary However you define the Schwerpunkt for your organization, here are some ideas for you to consider: • It has to actually provide focus and direction. It has to give real and actionable guidance in situations where there is no formal direction. This is what distinguishes a Schwerpunkt from a “vision statement.””
“Toyota’s overall guiding concept: The Toyota Production System, quite simply, is about shortening the time it takes to convert customer orders into vehicle deliveries.141 This is one of the best vision / focusing statements in the world of business. Instead of setting arbitrary goals, it tells everybody who works for Toyota that whenever they are in doubt about what to do, take the action that will reduce customer-to-delivery span time.”