Slowness as Moat, Not Handicap

"“We are ‘slow individuals,’ and slow individuals have a slow strategy. We look at a problem slowly, think about it slowly, and at least spend ten years on it.”"

"For many years, the Chinese market belonged to those who moved fast. In martial arts, speed is invincible. Slow companies and “slow individuals” found it difficult to stand in the center of the arena."

"Compared to the young and vibrant Tencent in Shenzhen, the Moutai Distillery is located in a valley in the mountains of Yunnan and Guizhou, a typical traditional craft-based manufacturing enterprise. Its evolution seems static, like its brewed wine, yet it is bold, slow, and in step with time. Its understanding of craftsmanship and technology is entirely different from that of the internet industry. If Tencent’s corporate history is an “explosion from 0 to 1,” then Moutai’s history is a brewing history transitioning from tradition to modernity, from “alchemy” to science."