Forgiveness Over Permission Culture

“When they tackled the US marketing team as to whether they had asked for approval, the response was a no-nonsense, ‘No, of course not. We decided this was one of those occasions when it was better to ask for forgiveness than permission.’ When I found out about it, all I could do was smile and do a lame ‘Ooh baby!’ impression of Austin Powers.”

“Virgin Group were ever to adopt such a motto, then something along the lines of ‘Ipsum Sine Timore, Consectetur’ would look incredibly impressive on a scroll right below our familiar red Virgin logo. Loosely translated from the Latin this means ‘Screw It, Let’s Do It’ and, as mission statements go, that’s about as real as it gets!”