Entity Dossier
Company

Paribas

Strategic Concepts & Mechanics

Strategic PatternEuropean Champion Against Anglo-Saxon ModelSignature MoveHelicopter Into the Office, Terror on TuesdaySignature MoveDynasty Over DividendsSignature MoveTen Baskets Never One CatastropheCornerstone MoveControl Without Paying the PriceCornerstone MoveFriendly Call Then Capital SiegeRisk DoctrineReasonable Adventures DoctrineOperating PrinciplePoliteness as Refusal to Say NoCapital StrategyBreton Pulleys Capital ArchitectureRelationship LeverageBernheim as Deal GodfatherSignature MoveHis Own Truth Subject to ChangeSignature MoveRecurring Cash Funds the Crazy BetsStrategic PatternContent Platform Not Channel BouquetCompetitive AdvantageFamily Tree as Attack MapCornerstone MoveSell at the Cycle Peak, Strike in the TroughIdentity & CultureSolipsist Commander on the BridgeSignature MoveInformation War Before Every BattleOperating PrincipleOpacity Through Entity RenamingStrategic PatternSell the Buyer His Own MoneyStrategic PatternBrand Prestige as Holding Company CurrencySignature MoveSell at the Ceiling, Buy at the CrashCornerstone MoveStack the Cascade, Keep 51% at Every FloorCornerstone MoveBuy the Wreckage, Extract the JewelsCornerstone MoveTurn Every Ally Into a Stepping StoneSignature MovePersonal Enrichment Through Internal TransfersRisk DoctrineCrash as Invitation, Not CrisisSignature MoveVictory Without Mercy, Then Make Them PayCapital StrategyGovernment Subsidies as Launch FuelRelationship LeverageGratitude Is a Disease of DogsCompetitive AdvantageProducer-to-Consumer Margin CaptureCapital StrategyStock Options as Majority Shareholder Self-EnrichmentIdentity & CultureGrandmother's Cult of SuperioritySignature MoveSilence the Dissent, Control the NarrativeDecision FrameworkCreditor Coercion by Liquidation ThreatSignature MoveAccelerated Deal and Integration TimelinesCornerstone MoveOpportunistic Restructuring and Asset FlipsRisk DoctrineProcedural Exploitation for Regulatory EdgesCompetitive AdvantageMinority Blocking as Power WedgeOperating PrincipleAsset-Led Value Creation Over SentimentStrategic PatternBrand Refurbishment as Power PlayRelationship LeverageOutsider Status as Negotiating LeverOperating PrincipleDeal Speed as Strategic ShockCornerstone MoveCascading Control PyramidsSignature MoveCharm as Camouflage in NegotiationsCornerstone MoveStock Market as Acquisition War ChestSignature MoveDirect Command and Relentless Central AuthorityIdentity & CultureCommunication Control After TakeoverSignature MoveLegal and Procedural Mastery to Avoid Takeover CostsStrategic PatternFlanking Around Entrenched GiantsIdentity & CultureLoyalty Bought with Friday PaychecksRelationship LeverageBoard Seats as Reconnaissance PostsCornerstone MoveSell the Company to Itself — Internal Reverse TakeoversCompetitive AdvantageClassified Stock as Control MultiplierCornerstone MoveFind the Key Man and Close Before CombatOperating PrincipleCash Business Preference from Bus RootsStrategic PatternConcentrated Diversity Over Grab-Bag PortfoliosSignature MoveWin Small, Consolidate, Then Leap GeometricallySignature MoveWallpaper-Roll Planning Then Relentless PressureCornerstone MoveBuy Cheap Shells, Strip and Reload the PortfolioOperating PrinciplePool-of-Light Negotiation TheaterRelationship LeveragePolitical Access Without Political OfficeSignature MoveDebt as Temporary Tool, Never Permanent FoundationCapital StrategyDividends as Upward Cash EscalatorSignature MoveChief of Staff Handles Architecture, Boss Handles VisionDecision FrameworkAcquire Capacity, Never Build in InflationSignature MovePocket the Stake, Play with Winnings Only

Primary Evidence

"It takes all the diplomacy of the great banker, and the magic of the served Lafite Rothschild castle, to forget the stock market battle taking place between the bosses of BNP, Paribas, and Société Générale, all around the table."

Source:Bollore, l'Homme Qui Inquiete

"This document has one merit: it shows that it was Henry Racamier who went to fetch Bernard Arnault. And it gives the latter legitimacy to at least set foot in LVMH, without prejudice to the betrayals and counter-betrayals of others later on. "From the start, I was deceived," Bernard Arnault would later assert. The principles are set: execution will take the form of a friendly takeover bid for 30% of LVMH's capital, as allowed by law at that time. The shares will be purchased by Financière Agache at a price of 3,000 francs and brought to a joint company owned equally by the two allies. The day of the assault is set for Monday, June 27. This takeover bid was concocted by André Battestini of Paribas, who advises Racamier. Lazard is not in on the deal. This crime of high treason (and self-interest) will have serious consequences."

Source:l'Ange Exterminateur

"Instigators of the merger, Paribas and Lazard will not be forgotten. The former will receive a commission of 15 million, the latter 12.5 million. The feasting is complete."

Source:l'Ange Exterminateur

"Nevertheless, André Battestini decides, against everyone's advice, to engage Paribas in the venture. He wonders if he has embarked on a strange adventure... but he perseveres and in October 1981, a consortium that will remain the same for years is finally ready: Penhoët, a portfolio company close to Paribas, takes 10%, Fidic of Serge Desmarais, a former oilman, and Pascal Gruzon (a subsidiary of Elf Aquitaine) share the remaining 10%. Louis Vuitton has taken the first step towards a future IPO. Always"

Source:The Taste of Luxury - Bernard Arnault and the Moët-Hennessy Louis Vuitton Story

"Then Paribas announced in a full-page advertisement published in Switzerland’s major newspapers that it was growing and, as part of its growth plan, was seeking shares of Paribas (Suisse) valued at about sf400 each. The share acquisition was to be a swap: five Pargesa bearer shares worth sf5,000 for 11 Paribas (Suisse) shares valued at sf4,400, a 12-percent premium. Pargesa then offered holders of convertible bonds issued by the Paribas (Suisse) subsidiary Paribas Suisse (Bahamas) Ltd. —1 con¬ vertible to shares of Paribas (Suisse) — to trade them for Pargesa shares. The board of Paribas (Suisse), of which Moussa was a member (as were de Pfyffer and Gerard Eskenazi, co-president and director- general of Paribas, France), recommended that shareholders accept the offer. No one in the French government acted, because no one knew that during the negotiations before the introduction of the nationalization bill Moussa had allowed Paribas (Suisse) and Cobepa to buy control of each other. As far as the government was concerned, all was progressing normally; in fact, Paribas, France no longer owned control of Paribas (Suisse). Both offers expired on 26 October 1981, but by 22 October, a majority of the 40 percent of Paribas (Suisse) shares held by Warburg (20 percent) and Cobepa (20 percent) were offered to Pargesa; as well, the public shareholders had responded eagerly, tendering enough shares and bonds to ensure that Pargesa had Paribas (Suisse) in the bag. The next day, Pargesa was listed on the Geneva Bourse, and prices immediately rose to sf1,035. On 30 October, de Pfyffer an¬ nounced that 924,000 Paribas (Suisse) shares had been tendered to Pargesa for Pargesa shares. Pargesa had to increase its capitalization to sf700 million/us$346.5 million and increase its bearer share issues by 420,000 more shares to meet its obligations (as well as increase the sfIOO share issue proportionally), but had acquired 52.3 percent, absolute control of Paribas (Suisse) sa, even before converting the bonds for shares."

Source:Rising to Power - Paul Desmarais & Power Corporation

"Paribas owned a share of Volvo Sweden; Volvo Sweden owned a piece of Paribas. Paribas owned a share of Groupe Frere Bourgeois of Belgium; Groupe Frere Bourgeois owned a share of Paribas. The same held true with Power Corporation of Canada, S. G. Warburg (u.s. merchant bankers), and the British Becker Group (stock under¬ writing, financiers, general securities dealers), the last two of whom had joined Paribas in an international merchant banking venture, W arburg-Paribas-B ecker."

Source:Rising to Power - Paul Desmarais & Power Corporation

Appears In Volumes