Entity Dossier
Company

Yahoo!

Strategic Concepts & Mechanics

Decision FrameworkThe Detour That Arrives FirstMental ModelFirst Place Is a Gravity Well for ResourcesStrategic ManeuverTrade the Straw Before It RotsStrategic PatternUser Base as Negotiation CurrencyStrategic ManeuverThe Knocking Brick Opens Every DoorMental ModelKeep Drawing Until the Prize AppearsOperating PrincipleForesight Disguised as RecklessnessMental ModelWalk on Water: Step Before You SinkCompetitive AdvantageCredential Arbitrage Through AcquisitionStrategic ManeuverDraw Your Own Boundary, Crown Yourself FirstImplementation TacticIntermediate Goals as Invisible Grand StrategyMental ModelCompetition Is for Losers, Monopoly Is the GoalMental ModelThe Contrarian Truth Hidden Behind Popular DelusionRelationship LeveragePayPal Mafia as Culture ProofStrategic PatternSecrets Hide Where Nobody LooksStrategic ManeuverNail One Distribution Channel or DieIdentity & CultureFounders as Insider-Outsider ParadoxCapital StrategyEquity as Commitment FilterMental ModelPower Law Kills Diversification LogicMental ModelDefinite Optimism Beats Indefinite EverythingDecision FrameworkDurability Over Growth MetricsMental ModelSales Is Hidden or It Doesn't WorkMental ModelThe Company as Conspiracy to Change the WorldMental Model10x or Invisible: The Threshold for SwitchingStrategic ManeuverStart Tiny, Dominate, Then Expand ConcentricallyRisk DoctrineBoard Size as Governance WeaponOperating PrincipleOn the Bus or Off — No Half-CommitmentsMental ModelSeven Questions Every Business Must PassImplementation TacticLow CEO Pay as Alignment SignalRisk DoctrineFounding Alignment Is IrreversibleImplementation TacticOne Person, One Thing: Role Clarity Kills PoliticsMental ModelComputers Complement Humans, Never Replace ThemMental ModelLast Mover Wins the Whole Market

Primary Evidence

"For example, in 1995, he invested $2 million in America’s Yahoo! (then 200 million yen). The following year, a joint venture was established with Yahoo! JAPAN. Note that Yahoo! America formally established the company and started its business in March 1995, and SoftBank decided to invest in the company in November of the same year. That is to say, shortly after Yahoo!’s inception, the president saw its value and made a decisive investment decision. As everyone knows, Yahoo! has become one of the world’s largest search engines, and Yahoo! JAPAN has an overwhelming advantage as a portal site in Japan. Today, as the leading shareholder of Yahoo! JAPAN, SoftBank has an off-balance sheet profit of 1.2 trillion yen. The 200 million yen initially invested in Yahoo! is just a tiny fraction of today’s return on profits."

Source:10x Speed Goal Achievement Method: Masayoshi Son’s Efficient Rule

"The “lottery box strategy” behind investing in Yahoo! The “lottery box strategy” is actually extremely simple! Never give up before winning, that’s all. For example, you attend a cultural festival and encounter a lottery game, costing 100 yen per draw. You win a game console if you hit the jackpot, but you leave empty-handed if you don’t. You spend 100 yen to draw once, but unfortunately, you don’t win, and you don’t have extra money to try again. If it ends here, your goal of “winning a game console” is not achieved and you might complain: “What bad luck!” But, if a generous relative happened to pass by and said: “I’ll give you money so you can keep drawing until you win!” If the relative gives you 1,000 yen or 2,000 yen, you can draw 10 times, 20 times, or even more. If the game is fair, you’ll surely win eventually."

Source:10x Speed Goal Achievement Method: Masayoshi Son’s Efficient Rule

"When Yahoo! offered to buy Facebook for $1 billion in July 2006, I thought we should at least consider it. But Mark Zuckerberg walked into the board meeting and announced: “Okay, guys, this is just a formality, it shouldn’t take more than 10 minutes. We’re obviously not going to sell here.” Mark saw where he could take the company, and Yahoo! didn’t."

Source:Zero to One

Appears In Volumes