Entity Dossier
Company

Tappenden

Strategic Concepts & Mechanics

Relationship LeveragePay Consultants to Open DoorsSignature MoveGood Cop While Gibbs Plays Bad CopCompetitive AdvantageMonopoly Infrastructure as ChokepointCapital StrategyHidden Cost of Frivolous SpendingCornerstone MoveSell Before the Floor, Buy the Next ThingSignature MoveNever Consider Failure as a Possible OutcomeRisk DoctrineBrierley's Bluff-Bid Brinkmanship LessonCornerstone MovePhone Call to the Top, Then Show Up AnywaySignature MoveStagger Contracts to Break Supplier CartelsCornerstone MoveExclusive Rights as Subscriber MagnetSignature MoveResign from Everything When Time Becomes the PrioritySignature MoveCut-Throat Competition Even at the Dinner TableDecision FrameworkRide Winners, Cut Losers at Ten PercentIdentity & CulturePhone Stops Ringing Test of FriendshipStrategic PatternState Broadcaster Arrogance as OpeningOperating PrincipleLucky Timing as Honest AccountingCapital StrategySubscriber Economics Over AdvertisingRisk DoctrineAnimal Intuition to ExitIdentity & CultureFree Market Conviction from Regulation ExperienceStrategic PatternDiscontinuity Hunting as Core StrategyCompetitive AdvantageStructural Value Recognition Over Market TimingCornerstone MovePrivatization Partnership ArbitrageCapital StrategyIntellectual Freedom Through Financial IndependenceSignature MoveWalk Away as Negotiation WeaponSignature MoveCash Preservation as Freedom DoctrineCornerstone MoveZero-Money Leveraged TakeoversSignature MoveHands-Off Management Through Trusted OperatorsRelationship LeverageRelationship Leverage in Government Asset SalesOperating PrincipleManagement Avoidance as Operational PrincipleSignature MoveSingle A4 Sheet AnalysisRisk DoctrineRisk Elimination Over Risk TakingDecision FrameworkPsychology Over Numbers in DealsSignature MovePartner Selection Over Capital

Primary Evidence

"But for a time, all the ingenuity made no difference to the company’s struggle. A year after its launch, Sky had just 18,000 subscribers when the company had expected more like 100,000. For a period in early 1991, Sky was losing $1 million a week. Smart recalls some months where he would sit down with others to decide whether they should use the available cash to pay wages or the previous month’s PAYE, because there was insufficient money to do both. Board meetings were spent discussing loans and how much the shareholders—Heatley, Jarvis, TVNZ, Tappenden and Todd—would put in on a pro-rata basis and whether more could be raised from the banks. Gibbs and Farmer were particularly irritated. More money was required every week."

Source:No Limits: How Craig Heatley Became a Top New Zealand Entrepreneur

"*I yelled at Judge, ‘You know it’s a contract, we’ll sue your asses off.’ Then I got hold of Ron. ‘Alan,’ he said, ‘I’m not going to buy. Do what you like, but I’m not going to buy it.’ He knew as well as I that the threat of being sued was better than buying something you don’t want. This left me in a quandary, because I’d spent months walking through Tappenden’s many premises, examining records in the land registry, searching Companies Office files back several years. In those days companies didn’t publish accounts of subsidiaries; big conglomerates would always try to confuse where the money came from. So it was hard to know where the real money was being made.* *Yet it was critical in terms of valuing the company. I’d taken a fitting off my boat to the engineering works in Christchurch, talked to the sales people about a new fitting, got them to show me around the foundry and could tell whether they were busy or not. I’d done something similar in all their businesses. That’s what it takes. If you want a successful takeover, you have to find value where the market can’t see it. More than that, if you have a better idea than the owners or directors of where the value lies in a company, then you can bend them round to getting what they want, while you get the pearls. I knew more about Tappenden’s various companies than its own directors did. So, I thought this is a good deal going wanting. I* *said to Tom, ‘I’ll buy it.’*"

Source:Serious Fun

"*I yelled at Judge, ‘You know it’s a contract, we’ll sue your asses off.’ Then I got hold of Ron. ‘Alan,’ he said, ‘I’m not going to buy. Do what you like, but I’m not going to buy it.’ He knew as well as I that the threat of being sued was better than buying something you don’t want. This left me in a quandary, because I’d spent months walking through Tappenden’s many premises, examining records in the land registry, searching Companies Office files back several years. In those days companies didn’t publish accounts of subsidiaries; big conglomerates would always try to confuse where the money came from. So it was hard to know where the real money was being made.* *Yet it was critical in terms of valuing the company. I’d taken a fitting off my boat to the engineering works in Christchurch, talked to the sales people about a new fitting, got them to show me around the foundry and could tell whether they were busy or not. I’d done something similar in all their businesses. That’s what it takes. If you want a successful takeover, you have to find value where the market can’t see it. More than that, if you have a better idea than the owners or directors of where the value lies in a company, then you can bend them round to getting what they want, while you get the pearls. I knew more about Tappenden’s various companies than its own directors did. So, I thought this is a good deal going wanting. I* *said to Tom, ‘I’ll buy it.’*"

Source:Serious Fun

Appears In Volumes